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The stories, they are changing. We are now seeing more and more companies and filmmakers bringing the spotlight on the experiences of People of Color (POC). It’s a Diversity and Inclusion trend [...]

For 85 years the Lacoste crocodile has been one of the world’s most iconic logos and this week, in a pretty gutsy move, they changed their logo. Not permanently, but to make a point and as a [...]

Millennials, the biggest age cohort since the rise and fall of Baby-Boomers, are the center of the marketing world and they are a terrible match with traditional Valentine’s Day marketing. As [...]

Who says that Super Bowl commercials aren’t an influential and powerful piece of our cultural storytelling? Most of us watched Sunday’s historic game as The Philadelphia Eagles out played The [...]

Adapting to search engine optimization (SEO) trends in 2018 is crucial to boosting your web traffic and growing your business in 2018. You want to stay on top of Search Engine Results Pages [...]